The Iris Blog

Your resource for industry tips, guest pieces,
best practices and feature information.

The great photographer pricing debate.

The great photographer pricing debate.

The decision about whether or not to share your pricing online is a hot topic in the photography industry. You could ask twenty photographers and get twenty answers. Every workshop offers a different strategy. There are endless articles online defending one argument...

Do you ever feel like a fraud? You’re not alone.

Do you ever feel like a fraud? You’re not alone.

Let’s get real vulnerable here. Have you felt shocked that people continue to book you or pay for your art? Win an award that you didn’t feel like you deserved?? Feel like your work isn’t good enough or not as good as (insert other photographer here)? You’re not...

Let Iris help you schedule spring mini-sessions in a snap.

Let Iris help you schedule spring mini-sessions in a snap.

Real talk: the overwhelming nature of mini-sessions can be scary. There are so many moving parts, they involve so much back and forth, and it can be so tricky to keep track of each client. Well, worry no more! The Iris booking feature allows your clients to pick an...

The Iris mobile app has arrived!

The Iris mobile app has arrived!

Have you heard the news? The brand new Iris mobile app is finally here… and we are ready to celebrate!  We have released the beta version of our on-the-go mobile app for users to stay connected to their businesses. Our mobile app pairs perfectly with our web...

How to stay ahead of tough client questions.

How to stay ahead of tough client questions.

Nothing makes a business owner more anxious than having to deal with a frustrated client. Staying ahead of questions like, “How much will this cost me?” will position you as the expert and ensure that your clients have an amazing experience. Here are three top...

The three (must-have) emails that your workflow needs today.

The three (must-have) emails that your workflow needs today.

Automated client emails are a sure-fire way to make your clients feel confident in their decision to hire you without you needing to lift a finger. Here are three emails that you need to include in your workflow today: The “thank you for booking” email. Once your...

It’s been a great year for Iris. Here’s what’s next.

It’s been a great year for Iris. Here’s what’s next.

As we start a new year, I wanted to take a minute to review some of the excitement that 2019 brought—and give you a little hint of what’s to come for 2020. This summer we celebrated Iris’ growth with an entire rebrand of the company. We knew that we weren’t just the...