The Iris Blog

Your resource for industry tips, guest pieces,
best practices and feature information.

A few easy ways to avoid that busy summer burnout.

We’ve reached (one of many) peak busy times in the industry—summer is nuts and there’s just no getting around it. It’s an overwhelming time of year and it’s easy to feel stretched thin with shooting, editing, keeping up with social media, communication with clients...

Three big client questions and how to stay ahead of them.

Nothing makes a business owner more anxious than having to deal with an angry—or frustrated—client. It’s a layer of stress on top of the million other tasks that need to be done daily that no one has time for. The good news is that most of the time, these situations...

A quick Q&A with Rachel Vanoven

What was the one biggest pain point in your business before using Iris? The biggest pain point was writing the same emails over and over and spending 30+ minutes for each client asking questions. I would often loose track of what stage each client was in through the...

How to leverage great location scouting for an epic session.

“Where should we do the session?”  It’s the question you regularly get from your clients, and lately you’re feeling uninspired by your “go-to” spots. It’s easy to fall into a routine with your photo sessions, especially when what you’ve been doing works. However, if...