The Iris Blog

Your resource for industry tips, guest pieces,
best practices and feature information.

Ready to refocus for the new year? (Get it?) Here’s how.

Ready to refocus for the new year? (Get it?) Here’s how.

It’s hard to believe that we are almost to a new year, but it’s true. And what better time than to come up with a game plan to head into 2020 swinging? Your business can always use a boost and it’s as good of a time as any to shake things up with a few new ideas. It’s...

OUR FAVORITE BLACK FRIDAY DEALS: just for you!

OUR FAVORITE BLACK FRIDAY DEALS: just for you!

All of the Black Friday deals can get... overwhelming. We've rounded up our favorites and are thrilled to share them with you here. Click the links to get exactly where you need to go and take advantage of these amazing deals from the best in the photography industry!...

How to crush your Black Friday promotions.

How to crush your Black Friday promotions.

Black Friday is right around the corner and that’s always a great time to generate some extra income as you close out the year. People are already in gift-buying mode, so it’s a great time to leverage their warm-and-fuzzy generosity and set you both up for a win:win...

FEATURE RELEASE: NEW AND IMPROVED ONLINE BOOKING

FEATURE RELEASE: NEW AND IMPROVED ONLINE BOOKING

Iris booking links just got EVEN BETTER: contracting and invoicing are now fully integrated with booking! We’ve combined all of the steps to give your clients a seamless booking process! You will now have the option to require your clients to sign a contract and/or...

The 11 MUST-ASK questions for every boudoir session.

The 11 MUST-ASK questions for every boudoir session.

As we head into the cold winter months, promoting your boudoir work can really get things heated up. Whether they’re for a saucy holiday gift or a Valentine’s Day promotion, boudoir shoots have never been more popular. It's a great way to grow your business with...

FEATURE RELEASE: CALENDAR SNAPSHOTS

FEATURE RELEASE: CALENDAR SNAPSHOTS

Maximizing your calendar is one of the key ways that Iris will help keep your business more organized. You can easily add events to your Iris calendar and sync your external calendars to Iris, but our new calendar snapshot feature will add an even more dynamic...

How to design albums without losing your mind.

How to design albums without losing your mind.

If you are not offering albums and other printed pieces to your clients, you are missing out on all kinds of revenue that will keep your business humming right along. And it doesn’t have to be painful. Anyone who designs album knows that it can be a laborious process,...